Video for Business

This short online course walks you through the technical aspects you need to know to create professional business videos and also help to understand how this fits into the wider marketing mix.

Is this for you?

Video for Business is suitable for anyone but PAs, EAs, Office Managers, Marketing Assistants, Business Development Managers, entrepreneurs as well as those involved in PR, event management and promotion will most definitely see value in it.

It’s a great skill to develop for any marketing professional or anyone involved in promoting a company online. Adding skills like this to your CV will always be useful and this could really help you stand out when looking for a new job, or promotion.

Award and Associated Qualifications

Awarded 10 CPD points upon successful completion

Start Date

Flexible

Study Type

Blended, Distance Learning, In Centre

Training Type

course

Duration

Around 10 hours

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For further information and pricing please fill in your details below and we will get back to you as soon as we can. Or, call the team on +254 (0)743144752.

About this course

Video for Business has been created to show you that professional videos for your business are within reach. You no longer need thousands of pounds and a full team of experts, to be able to create corporate videos or videos for marketing your company.

Now you can do it! This short online course walks you through the technical aspects you need to know but it also goes much further than that. It shows you how you can use video in business, and helps you understand how this fits into the wider marketing mix.

Video for Business takes you through the basics of understanding how to create a professional video, and it walks you through all elements involved.

 

With Video for Business you’ll see:

How powerful videos can be * How to create a strategy * How to plan for success *

You’ll learn how to:

  • Create a great video, and what equipment is needed
  • Capture sound and lighting for a professional look
  • Use framing and create strong compositions
  • Convert and edit video files with clickable links
  • Publish and distribute your video on multiple platforms
  • Report on your success with analytics

As a result you’ll be able to create, edit, distribute and monitor the success of videos you produce. You’ll also understand how to reach new audiences and mobile audiences through video.

Video is an increasingly popular medium – customers enjoy it as a communications method, and Google ranks it highly through search engine optimisation, 2 very good reasons to get in the picture!

Video can also help you reach millions of new customers, in a matter of seconds and we’re pretty sure your boss will be interested in that..

Aims and Objectives

Pre-Requisites

Finance Options

Career Path

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What's the difference?

We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs

Course

Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.

Diploma

Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses